Partnership Architect | Change Agent | Critical Thinker | Leader & Coach

An expert in empowering multi-disciplinary teams to innovate marketing solutions, secure high-impact relationships and grow double bottom-lines

  • Properties: D.C. United | New York Mets | New York Road Runners

    Brands: Pepsi | New Balance | Under Armour

    Consultancies: Advisory Board Company | CEB | Gartner

    Agencies: RedPeg Marketing

    Trade Associations: Yoga Alliance | The Yoga Alliance Foundation

  • Overall Marketing & Communications
    Brand Management
    Partnership Marketing
    Sponsorship Activation
    Strategy & Analytics
    Client Relationships & Business Solutions
    Cause Marketing
    Social Impact & Community Relations
    Member Benefits, Advocacy & Education

  • Case Study: Yoga Alliance | The Yoga Alliance Foundation
    Integrated systems including project and data asset management tools and media monitoring service

    Case Study: New York Road Runners
    Developed business solutions function to house analytics, valuation, ROI/ROO metrics, asset tracking and rate cards

    Case Study: New York Mets
    Launched sales & service CRM system across Mets and SportsNet New York (SNY)

    Case Study: PepsiCo
    Co-developed company-wide online ticket management system for 50k+ contractual tickets

    Case Study: D.C. United
    Founded United for D.C., a separate 501©3 non-profit arm

More About Me

Hi! I’m Catherine.

I’m a marketer by day, entrepreneur by night. I’m an in-house gal who’s not afraid to challenge like an external consultant.

I’ve created organizational capacity, built departments and teams and founded a non-profit arm. Pretty cool.

I’ve also developed strategy and distilled it into annual operating plans. I excel at top-line prioritization, decision making, gap analysis and systems-process-people review. I’ve grown the bottomline and achieved results through business development, partnership marketing and overall communications initiatives. Also pretty cool.

I help with strategy development, internal capacity and capability expansion, bottom-line growth through partnerships, marketing and communications initiatives. I excel at top-line prioritization, areas-of-opportunity identification and systems-process-people analysis. I specialize in strategic planning, brand building, partnership developing, business growing, marketing and communicating.

In addition, I love people - I find us fascinating! - so I’m good at relationship building and networking, connecting both people and the dots in-between. I’m a member of Chief - a group designed by women for women - and was recently the senior leader representative for a woman’s employee resource group. I desire to be of support to all, and in particular, to females and those who identify as.

One last thing, I’m a human and human…which might be the coolest of all. If we were stuck on a tarmac together, we’d have great conversations and a lot of fun. 

White female performing Bound Half Moon pose

What else about me? I’m a Tar Heel by way of undergrad where I walked onto the Cross Country and Track & Field teams and a Hoya via my MBA. I’m a yoga practitioner of 20+ years and a yoga & mindfulness teacher and trainer for the last 15 years. I’m a Co-Active Coach and have entered certification to become a CPCC/ACC. I also am an up-and-coming voice actor.

Contact me.

Let’s discuss your organization’s pressing high-value, high-impact objectives and goals. I can help. If I can’t, I might know who can.

📧: catherine@catherinesmarquette.com

👩🏼‍💻: in/catherinemarquette

🏡: Historic Anacostia in Washington, D.C.

Interested in learning how we might work together? Fill out the form below, and I’ll get back to you within three business days. Or email me directly. I look forward to working with you!

Learn more about my coaching and yoga & mindfulness company, Move Breathe Be LLC.

Looking for a VoiceOver artist? Visit me on Voices.com.